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Where to get?

OnVu™ TTIs will be available to food producers and retailers in Europe, Japan / Korea and the US. As the logo is based on pictograms rather than language, the label information will be universally distributed.

Points of sale will be directly through Ciba as well as via other distributors. The first format to appear on the market will be a roll of labels, wound up so that one label is showing and the rest are faced down, ready to be activated. The roll of labels will then be fed through a labelling machine, which is equipped with a special application head and can also apply a UV-Filter

The first generation TTI is for meat, fish and diary products. Additional TTIs suitable for other fresh food products and other applications are currently under development.

The cooperation with Bizerba in the meat industry supports a one-stop-shop purchasing of the whole OnVu™ technology including label printing and fully automated application on the package with activation and application of the UV filter to the label.

Bizerba’s know how also supports the creation of system labels with coding of all relevant tracing data of the chill chain.

Ciba Logo Freshpoint Logo
We judge this cooperation in the meat industry as a strong partnership for the development and marketing of fully integrated system solutions.

Bizerba is our partner of choice for the introduction of OnVu™ to the meat industry, particularly in Europe.

OnVu™ can also be purchased via the existing Ciba sales organizations. For more details, please contact your local sales organization or refer to "contact us"